experiment
explained:
Experiment42 was founded in 2023 on the hypothesis that independent authors can advocate for their own visibility by taking complete ownership over their own work.
The experiment predicts that authors can hold proprietorship of their writing and still produce high quality projects. A favorable experiment results in ex42 assisting authors in bringing their publication dreams to fruition without compromising shares of their work.
SO, I CREATED EXPERIMENT 42.
To help indie authors have commercial-quality launches.
Empower them to set their own publication budgets.
Entitle them to retain all of the equity of their own work.
& remind them that there’s no “one-size-fits-all” for their book.
you need a prescription.
When I set out to publish my sophomore novel independently, I wanted to give myself a commercial-quality experience. I needed an expert. Yet, everyone I connected with was trying to sell me their “all-inclusive publishing package” with little to no credibility or customization.
I decided that I needed a well-researched, prescriptive plan for my novel, a custom strategy to build the next step in my career.
So, I spent three years studying & networking in the book industry.
I thought to myself:
"every indie author should have the tools to do this."
THEN THIS HAPPENED:
#1 Amazon Bestseller
#1 Amazon Bestseller in my category and #1 Amazon New Release for several weeks
Consistent Author Income
Consistent author paychecks & reinvestment strategies
Awards & Recognition
NextGen Indie Best Book Design of The Year, A Finalist for Best Mystery of The Year, & a Kirkus Critical Recommendation
Publicity
Ad campaigns with major outlets like Axios and Goodreads along with several unpaid magazine features
PRIMARY SERVICES
It's time to put the independent back into independent publishing.
the
Publishing Hypothesis
Publishing Hypothesis is a newsletter for authors and literary citizens that covers:​
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Publishing strategies
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Budgeting for authors
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Commentary on the changing book industry​
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Platform management
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General writing structure
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Quarterly Q&A sessions
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The ex42 Substack is packed with value & the most affordable offering for authors. I decided to create it in an attempt to build more equity in the industry over a variety of budgets. Join the conversation on Substack with ex42.
$24/month
Limited-time discounts & promotions on website.
Hourly Project COnsulting
By-the-hour consultations to discuss specifics in your current project.
My expertise lies in:​
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Project Management
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Pre-Publication Strategy
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Amazon Ads
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Metadata and Keywords
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Securing Indie Publicity
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Building Email Lists
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Budget Allocation
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Additionally, I'm an award-winning layout designer. For novels under 120k words, I will format your manuscript into eBook & print formats!
See pricing and schedule a free call in the client form.
Q: How do I know I'll like the service before I commit to buying? A: I offer free consultations before every service, explaining the project and deliverables you can expect in detail. All my by-the-hour consulting services are at will and can be ended anytime. I will never corner you into a multi-thousand-dollar package. Q: I'd like to request you for a service not noted on your page. Can I do that? A: Yes! Please fill out the contact form below. Q: Do you work with all genres and books? A: Almost! I don't work with erotica or anything heavily demonic.